“It’s as good for the soul as it is for the palate.”
Quite a statement to make when talking about a simple loaf of bread, but Malcolm Jolley, a Fiesta Farms customer and editor of www.goodfoodrev.com, stands behind it encouraging us to take a closer look at this unique bread-making operation.
Not only does St. Johnâ€™s Bakery make incredible organic breads in the traditional French style it does so while helping people in less than fortunate circumstances by hiring them and teaching them how to bake the bread.
Bakery workers have included people struggling with mental illness or addiction, refugees and single parents battling poverty.
“St. Johnâ€™s Bakery produces one of the best artisan breads in Toronto. It is a staple in our home and when we invite guests for dinner, we always share the story of the bread on the dinner table and the impact it has on Toronto society. Â Good food doing good. It is a shame that in todayâ€™s world, few foods can claim the same degree of recognition.” says James Geneau of Â www.gremolata.com
Owned by St. Johnâ€™s The Compassionate Mission they are funded in part by the Toronto Enterprise Fund.
What started as a drop-in centre in a strip mall is now a world-class bakery. They use only organic flour and all-natural ingredients from local suppliers in their signature sourdough bread and handmade sweets.
fans of the product
Slow Food co-chair Paul DeCampo (now at Food Share) is a fan as well, “Not surprisingly, I am kind of partial to the Red Fife loaf, and really respect St. John’s for working directly with Patricia Hastings of CIPM, the grower and miller. Red Fife produces a delightfully nutty flavour, and by supporting this heritage variety, we can also support agricultural bio-diversity.”
A bread that is carried in some of the cityâ€™s best restaurants, including Jamie Kennedyâ€™s, as well as at farmerâ€™s markets, coffee shops and organic stores. This is a bread we are proud to have on our shelves at Fiesta Farms and so are our customers…. Especially this guy:
“I find it really sensuous and sexy. Â When I eat the bread it turns me on. Â It is even better with butter. Â Their nutty olive deal makes the best grilled cheese.” says Fiesta Farms customer and Excutive Chef at the Drake Hotel, Anthony Rose.