Vegivores Unite!

Want to enjoy your meat more?

Eat less of it.

We have a voracious appetite for food.  What’s that Lisa? Excuse me folks, Lisa Simpson would like to interject here for a moment, “In fact the word “voracious” is from the Latin, vorare-“to devour,” and derivatives of this root appear in many movements that define our dietary vernacular.”

Thank you Lisa.

Most of us are familiar with the carnal atavism of carnivore, some of us have been struggling with the omnivore’s dilemma and have embraced the local in locavore. One inescapable reality is, we must eat. As we redefine our role as caretakers of this planet, we find ourselves constantly re-evaluating how to do this responsibly, ethically, sustainably and affordably.

There is a relatively new trend in food consumption; Vegivore (or sometimes, Veggievore). A Vegivore is one who celebrates the role of vegetables in cuisine. Simply put, it is about making vegetables the “star” of your plate. A recent article in New York Magazine puts it nicely;  “For the vegivore, a vegetable can occupy the center of the plate, with meat adding flavor or functioning as a condiment.”

Meat is regarded as an accompaniment, meant to add balance and variety, and possibly to satisfy a perceived cultural need to have a least some meat on the dinner table. Because vegetables are less expensive to produce and purchase than meat, it allows us the opportunity to purchase ethically raised beef, fish, poultry and dairy. But the real raison d’etre behind the Vegivore movement is this:

Vegetables, in their own right, are delicious, and worthy of centre stage, not just an afterthought thrown on the plate to ward off scurvy.

Most butchers around town- and many supermarkets- offer ethically raised meat as an alternative to the factory farmed stuff. What this means for Joe Average is that we can have our meat and eat it too; if we eat the right stuff, we honour the animal and vegetable, we all win. We can all afford to buy ethically raised animals, just less of it. We can still have delicious, well-balanced healthy dinners, we can be at the forefront of responsible consuming, and be trendy to boot. We can make choices that protect the earth, that treat animals more humanely, that are healthier for ourselves and our families, and we can still afford dessert.

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